Founder & CEO Peter Bronski
Peter Bronski is the founder and CEO of Inflection Point Agency, a boutique firm focused on branding, marketing, communications, and content for mission-driven organizations. He has a proven track record of thought leadership and successful go-to-market strategy in environmental sustainability, renewable energy, and smart cities, coupled with award-winning journalism, marketing, and communications. He marries market intelligence and subject matter expertise with marketing, editorial, and content strategy to drive brand distinction, business innovation, compelling storytelling, and impact across the public, private, and NGO/nonprofit sectors.
Prior to founding IPA in October 2017, Pete was acting director of marketing and communications at Panasonic, where he led marketing and content strategy for three major initiatives: Panasonic CityNOW (North American smart cities), the Energy Solutions Group of Panasonic Enterprise Solutions, and Coronal Energy, powered by Panasonic (utility-scale solar PV). Before joining Panasonic, Pete served concurrently as editorial director and director of program marketing (electricity) for Rocky Mountain Institute, a leading think-and-do tank focused on renewable energy, mobility, building efficiency, and related solutions. For the past three years (2015–17), he has served on the faculty of RMI's eLab Accelerator, an annual bootcamp for electricity and transportation innovation.
Earlier in his career, Pete was the founding manager of Audubon International’s Sustainable Communities Program, focused on urban planning, open space management, water resources, transit-oriented development, and economic revitalization. At other stages of his career, he has also worn hats including engineer, ecologist, writer, editor, and community organizer.
He was a Lockheed Martin Engineering Scholar and earned a BS in Natural Resources from Cornell University.
As various combinations of coauthor, editorial director, marketing director, and/or peer reviewer, Pete is passionate about developing authentic, insightful thought leadership, including: The Economics of Grid Defection (RMI 2014), The Economics of Load Defection (RMI 2015), The Economics of Demand Flexibility (RMI 2015), The Economics of Battery Energy Storage (RMI 2015), Community-Scale Solar (RMI 2016), Installed Cost Benchmarks and Deployment Barriers for Residential Solar Photovoltaics with Energy Storage (NREL 2017), and A Portfolio Microgrid in Denver, Colorado (Panasonic 2017).
His work has been covered in Bloomberg, Forbes, Greenbiz, Greentech Media, Scientific American, Utility Dive, and the Washington Post, and cited by Barclays, Citigroup, Deloitte, Morgan Stanley, the National Renewable Energy Laboratory, and Navigant.
Pete loves to tell powerful stories with sharp insights that resonate with audiences. As an award-winning writer, his work has appeared in more than 100 wide-ranging publications, including 5280: Denver's Mile-High Magazine, AMC Outdoors, Caribbean Travel & Life, Christian Science Monitor, CleanTechnica, Climbing, Defenders, Energy Central, Golf Course Management, Greenbiz, Harvard Business Review, Men's Journal, National Geographic Traveler, RMI's Solutions Journal, SNOW, Trail Runner, USA Today, and Vassar. He is also the published author of seven books.
Whether as a keynote, lecturer, panelist, moderator, or other role, Pete has spoken for many organizations and events, including: Adirondack Mountain Club, American Planning Association, Colorado Cleantech Industries Association, Colorado Mountain Club, Golf Course Superintendents Association of North America, Housing Innovation Alliance, Illinois Wesleyan University, Maine's Department of Environmental Protection, Nebraska Wesleyan University, North American Association of Environmental Education, North Dakota State University, Philadelphia Water Department, Renewable Energy Markets, Smart Cities Connect, Smart Electric Power Alliance, Solar Power International, and United States Golf Association.
Pete's work has been recognized by organizations such as the North American Travel Journalists Association, Press Club of Long Island (environment/science/technology/health category), Solas Awards for Best Travel Writing, Turf and Ornamental Communicators Association (environment category), and North American Snowsports Journalists Association.
Pete has also been a part of teams who've received recognition from organizations including the Energy Storage North America Innovation Awards (finalist), Environmental Leader Top Project of the Year, Utility Dive Awards (nominee), Bloomberg New Energy Finance FiRe Award, and a People's Choice eduStyle Award.